Product Details

A striking sight, on or off – Modern Frame Design
Because it looks and hangs like a real picture frame, The Frame TV was crafted to inspire, and enhance, any living space. Slimmer than ever, it’s a truly jaw-dropping TV with no distracting cables that’s been redesigned to blend beautifully into your home.

Beautiful art to reinvent your home, each and every day – Art Mode
Instead of fading to black when the TV is off, turn The Frame into your very own gallery. Or showcase precious moments by uploading your own photography. You can even create your own masterpieces by customising the presentation of your art and photos with a range of layouts.

See it all in brilliant 4K – 4K AI Upscaling
From the nightly news to that classic movie, AI upscales the resolution of everything you watch to flawless 4K detail – even if it wasn’t filmed that way. It automatically analyses the input source to reduce image noise, restore lost detail, and define edges around objects and text, scene-by-scene.

Catch every word, hear every sound – AI Sound
Never miss a moment with AI sound that cleverly adapts to whatever you’re watching, wherever you’re watching it. No matter where it’s placed in your home, your TV self-calibrates the audio so you’ll get sound that’s tailored to your space.